Expo Cerveza México 2026 Mexico City: Over 150 Breweries, 23–25 October
MEXICO · MEXICO CITY · EXPATS
Key Facts
- —What it is Mexico’s large craft and specialty beer fair, open to the public and to the brewing trade.
- —When and where Friday 23 to Sunday 25 October 2026, Pepsi Center WTC, Colonia Nápoles, Mexico City.
- —What it costs MXN 200–380 (US$11.60–22.10) per day; presale MXN 280 (US$16.30) includes a souvenir glass.
- —Why it matters Over 150 breweries in one hall show how far Mexican beer has moved beyond mass-market lager.
- —The catch Strictly 18 and over with official photo ID, and the cheapest Friday ticket covers only four hours.
Expo Cerveza México 2026 fills the World Trade Center complex in Mexico City. More than 150 breweries take part from Friday 23 to Sunday 25 October.
Expo Cerveza México 2026 runs from Friday 23 to Sunday 25 October at the Pepsi Center WTC in Mexico City, Mexico. The organiser promises more than 150 breweries, tastings and DJs across over 4,800 square meters.
What happens at Expo Cerveza México 2026
The expo is a tasting fair built around craft, specialty, homebrewed and imported beer. The organiser describes it simply as a place to taste and talk about beer.
The brewers’ hall covers more than 4,800 square meters. More than 150 breweries are due to pour, from small Mexican producers to importers and distributors.
Visitors can talk directly with brewmasters about recipes, styles and ingredients. Expect bitter, fruity and roasted styles side by side, so pacing yourself pays off.
The programme also lists guided tastings, a beer yoga class and a series of Beer Talks. Tastings and yoga need advance booking and have limited places.
DJs play through the weekend, which gives the halls more of a festival feel than a trade show. A matchmaker service helps newcomers find the styles they are looking for.
A separate suppliers’ hall is aimed at people who brew or sell beer. It covers equipment, ingredients and services, and entry is included with a standard ticket.
Dates, hours and the venue
Doors open at 12:00 on Friday 23 and Saturday 24 October and close at 22:00. On Sunday 25 October the expo runs from 12:00 to 19:00.
The event sits inside the World Trade Center complex in Colonia Nápoles, Benito Juárez borough. The Pepsi Center WTC entrance is on Dakota s/n, postcode 03810.
The official FAQ places the brewers’ hall in the main WTC building at Montecito 38. Check your ticket for the entrance before you queue.
The complex also hosts other fairs and concerts, so the surrounding streets can be busy. Allow extra time to find your hall, especially on Friday evening when office traffic peaks.
The nearest Metro station is Chilpancingo on Line 9, a short onward ride or walk away. Metrobús Line 1 stops at Poliforum, right in front of the complex.
Tickets and what they include
All prices here are converted at 19 September 2026 rates of US$1 to 17.2 Mexican pesos. Presale tickets cost MXN 280 (US$16.30) and include a commemorative glass.
General admission costs MXN 380 (US$22.10), also with a glass. A Sunday-only ticket costs MXN 300 (US$17.40).
The cheapest option is the “Viernes Godín” ticket at MXN 200 (US$11.60). It is valid only on Friday 23 October from 18:00 to 22:00 and comes without a glass.
Tickets are sold on the official Expo Cerveza México website and at the box office on site. Each standard ticket covers one day in the time slot you bought.
If you arrive without a glass, extra glasses are sold inside. Washing is self-service, and the organiser does not allow glasses to be swapped between visitors.
Why the fair matters for newcomers
Mexico is one of the world’s largest beer exporters, but big brands still dominate bars and shop shelves. Independent brewers have grown steadily and use events like this to find drinkers.
For a foreigner, the fair is the quickest way to see that range in one afternoon. Visiting the same number of taprooms would take months of trips across the city.
The expo has run in the capital for several years and is a fixture for the local craft scene. The organiser has not published an edition number or a full brewery list for 2026.
A 2025 exhibitor directory is online and gives a fair idea of who usually attends. An updated directory and the Beer Talks schedule are listed as coming soon.
Practical tips before you go
Bring a passport or Mexican residency card, because the event is strictly 18 and over. Staff can ask for official photo ID at the door.
Presale is the best value if you plan a full day. The Friday evening ticket suits after-work visits, but four hours pass quickly in a hall this size.
Local coverage notes that past editions drew big weekend crowds. A Friday afternoon or the shorter Sunday may suit you better if you want to talk to brewers.
Eat before you arrive and drink water between samples, especially at Mexico City’s altitude of about 2,240 meters. Alcohol hits harder up here than many visitors expect.
Leave the car at home and use the Metro, Metrobús or a ride-hailing app. Parking exists under the complex, but traffic around Insurgentes Sur is heavy on weekends.
Prices and hours are those published by the organiser in September. Check the official site in the week before the fair in case anything changes.
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Frequently Asked Questions
When is Expo Cerveza México 2026?
It runs from Friday 23 to Sunday 25 October 2026. Hours are 12:00–22:00 on Friday and Saturday and 12:00–19:00 on Sunday.
Where is Expo Cerveza México 2026 held?
It takes place in the World Trade Center complex in Colonia Nápoles, Mexico City, including the Pepsi Center WTC on Dakota s/n. The nearest public transport stops are Chilpancingo on Metro Line 9 and Poliforum on Metrobús Line 1.
How much do tickets cost?
Presale costs MXN 280 (US$16.30), general admission MXN 380 (US$22.10) and a Sunday ticket MXN 300 (US$17.40). The Friday “Viernes Godín” ticket costs MXN 200 (US$11.60), is valid from 18:00 to 22:00 and excludes the glass.
Can under-18s attend?
No, the event is only for adults aged 18 and over. Bring an official photo ID such as a passport, as staff can check it at the door.
Sources: Dates, hours, prices and programme come from the official Expo Cerveza México website and FAQ. Venue and access details were confirmed by W Radio and El Mundo MX.
This article was produced by The Rio Times’ automated newsroom system. How we use AI · Report an error · Editorial responsibility: Matthias Camenzind, Editor-in-Chief
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