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Radiography of e-commerce in Brazil: a market with 212 million inhabitants and great appeal

RIO DE JANEIRO, BRAZIL - Currently, Brazil is home to more than 212 million people, about 73% of whom have access to the Internet, according to Statista. Moreover, at the beginning of 2021, Brazil was the Latin American country with the highest number of online users. It is estimated that by 2026, about eight out of ten Brazilians will use the Internet at least once a month.

According to the International Monetary Fund (IMF), Brazil is the world's 12th largest economy in terms of GDP volume, recording a growth of 4.6% in 2021. Still, experts estimate that this will . . .

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