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Brazil: Value of 50 most valuable brands jumps 12% in 2022

The value of the 50 most valuable brands in Brazil in 2022 increased by 12% compared to 2021, from R$275.2 billion (US$53.7 billion) to R$ 308.4 billion.

The information is from the Brand Finance Brasil 100 2022 report, which increased the number of published brands from 50 to 100.

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