From Bhutan to Zambia: Brazil’s Agricultural Markets Thrive Globally

In May 2024, Brazil’s agriculture sector reached a milestone by opening 15 new markets across 10 countries, setting a record.

This achievement surpassed previous records of eight in May 2020 and seven in May 2023.

President Lula’s third term shows consistent growth in market openings. To date, Brazil has established a presence in 124 markets across 51 countries.

Brazil’s diverse agricultural products, such as fisheries in South Africa, Australia, and India, found new global avenues.

Poultry reached new markets in El Salvador and Lesotho. Pork entered Bhutan, and green coffee reached Zambia.

This strategic expansion diversifies Brazil’s trade portfolio and enhances its footprint on the world trade map.

These advancements highlight the effectiveness of Brazil’s trade negotiations.

Ministers Carlos Fávaro and Mauro Vieira, supported by agricultural attachés globally, spearheaded these efforts.

Remarkably, 65% of these new market openings occurred in locations with Brazilian agricultural attachés.

This underscores the critical role these positions play in Brazil’s trade strategy.

Opening new markets is vital as Brazil carves out a significant share of the global agricultural market.

This sector contributed to 49.3% of Brazil’s total exports in the first four months of 2024.

Consequently, agricultural revenue reached $52.39 billion, up 3.7% from the previous year.

This trend demonstrates Brazil’s commitment to bolstering its agricultural sector.

Recognized in over 200 countries and territories, Brazil enhances its competitive edge on the global stage.

The strategic expansion into new markets secures Brazil’s position as a leading agricultural exporter.

Additionally, it supports global food security, making its progress essential both nationally and internationally.

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