Brazilians are among the biggest spender when traveling abroad and can’t get enough of Europe

With an average expenditure of US$$2,177 per outbound tourist, Brazil was the seventh highest spending outbound market globally in 2021. This is forecasted to increase to US$2,325 by 2025, to become the sixth highest behind Australia, the US, Iceland, Singapore, and Mauritius.

Are you also one of those who only read the endless flow of reports about poverty in Brazil, hunger, the favelas, and crime?

You will be amazed to learn that many of the over 210 million Brazilians are among the most popular tourists in the world because they spend much more money on travel than most other countries.

There is a whole other Brazil out there.

The Brazilian market's high average overseas expenditure, coupled with the fact that affordability and accessibility are not the primary factors influencing destination choice, means significant scope exists to attract these tourists to long . . .

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