Earnings Crypto

Mercado Livre Bolsters Bitcoin Holdings by 38% in Q1 2025, Signals Strong Confidence in Cryptocurrency

Mercado Livre, Latin America’s e-commerce leader, announced a 38% increase in its Bitcoin holdings in its Q1 2025 SEC filing. The company now owns 570.4...

By RT Staff Reporters · May 16, 2025 · 1 min read

Mercado Livre Bolsters Bitcoin Holdings by 38% in Q1 2025, Signals Strong Confidence in Cryptocurrency. (Photo Internet reproduction)

Mercado Livre, Latin America’s e-commerce leader, announced a 38% increase in its Bitcoin holdings in its Q1 2025 SEC filing. The company now owns 570.4 BTC, valued at $59 million, up from 412.7 BTC.

This move reflects a strategic bet on cryptocurrency amid economic uncertainty. In 2021, Mercado Livre invested $7.8 million in Bitcoin at $57,000 per unit, acquiring about 137 BTC.

With Bitcoin now at $103,000, the initial investment nearly doubled. The recent purchase of 157.7 BTC for $16 million strengthens its treasury, aligning with CEO Marcos Galperin’s view of Bitcoin as an inflation hedge.

The company also holds 3,050 Ethereum units, worth $5.5 million at $1,800 each, unchanged in Q1 2025. This dual-cryptocurrency strategy diversifies risk while supporting Mercado Livre’s fintech ambitions through Mercado Pago.

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Latin America’s economic volatility fuels cryptocurrency adoption, making this a pragmatic move. Financially, Mercado Libre excels, posting a $494 million net profit, up 44% from last year. Revenue hit $5.93 billion, a 37% increase, beating estimates.

Argentina’s sales surged 126% in currency-neutral terms, showcasing resilience. Total payment volume rose 43% to $58.3 billion, with 67 million active buyers. Bitcoin faced an 11.8% drop to $82,514 by Q1’s end, yet Mercado Libre’s confidence persists.

Institutional adoption grows, with countries like the U.S. and El Salvador building Bitcoin reserves. Mercado Libre’s strategy positions it as a regional pioneer, blending e-commerce strength with forward-thinking treasury management.

Live Market IntelligenceCrypto — Live Market BoardInside: market breadth, the sector heatmap, currencies & rates, the Latin America scoreboard and the full instrument board.

Rio Times · Live Market Intelligence

Crypto — Live Market Board

Digital assets
Jul 24, 2026 · 07:43

Bitcoin · benchmark

64,958
-0.13%

L 64,744day rangeH 65,714

-45.13% over 12 months

Market breadth · 17 names

47% advancing

8 ▲ advancing9 declining ▼

Currencies, rates & key inputs

Ethereum

1,884

+0.35%

Solana

75.48

-0.50%

Gold

4,064

+0.44%

USD / BRL

5.09

+0.13%

Full instrument board

Instrument	Last	Change	YoY	Prev.	High	Low	Volume
BTC	64,958	-0.13%	-45.13%	65,045	65,714	64,744	24,817,473,536
ETH	1,884	+0.35%	-49.21%	1,877	1,907	1,864	10,183,309,312
SOL	75.48	-0.50%	-58.67%	75.86	76.26	75.32	1,611,721,984
XRP	1.11	-0.11%	-64.83%	1.11	1.12	1.10	1,087,094,016
BNB	567.00	+0.01%	-26.48%	566.95	570.56	566.44	927,241,600
ADA	0.17	-1.08%	-79.33%	0.17	0.17	0.17	237,125,280
DOGE	0.07	+1.04%	-69.89%	0.07	0.07	0.07	938,753,664
AVAX	6.26	-0.03%	-73.49%	6.26	6.31	6.22	260,923,136
LINK	8.47	+0.07%	-52.70%	8.46	8.55	8.40	190,118,256
DOT	0.80	-1.51%	-79.93%	0.82	0.82	0.80	61,062,188
LTC	46.23	-1.49%	-58.85%	46.93	47.29	46.21	269,772,928
BCH	210.23	-0.88%	-58.93%	212.09	212.74	209.54	103,201,016
TRX	0.33	+0.85%	+5.53%	0.33	0.33	0.33	471,596,736
XLM	0.18	+0.29%	-56.92%	0.18	0.18	0.18	127,469,496
HBAR	0.07	-0.58%	-70.40%	0.07	0.07	0.07	52,049,432
NEAR	1.89	+0.24%	-30.55%	1.88	1.91	1.88	118,783,784
ATOM	1.40	-1.49%	-69.77%	1.42	1.43	1.40	20,783,334
AAVE	95.62	+0.61%	-66.58%	95.04	96.58	94.69	175,523,888

Largest moves today

DOT
0.80
-1.51%

LTC
46.23
-1.49%

ATOM
1.40
-1.49%

ADA
0.17
-1.08%

DOGE
0.07
+1.04%

BCH
210.23
-0.88%

TRX
0.33
+0.85%

AAVE
95.62
+0.61%

The session read

The Bitcoin eased 0.13%, with breadth negative — 8 of 17 names higher. DOGE led, while DOT lagged.

From The Rio Times

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Mercado Livre Bolsters Bitcoin Holdings by 38% in Q1 2025, Signals Strong Confidence in Cryptocurrency

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