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since 2009
Wednesday, October 28, 2026

Markets North America

US Consumer Confidence Jumps to 91.7

By · October 28, 2026 · 3 min read

Rio Times Markets · United States

Key Facts

  • Who. The Conference Board, a US business research group, publishes the index monthly.
  • What. Consumer confidence rose to 91.7 in October from 84.2 in September.
  • Versus forecast. Analysts expected 81, per the RT economic calendar, so the reading beat by 10.7 points.
  • Why it matters. Confident households tend to spend more, and spending drives most US growth.
  • What to watch. Whether the mood shows up in retail sales and hiring data.

American households turned noticeably more upbeat in October, with confidence far above what analysts had expected.

Shoppers in a US supermarket aisle
Shoppers in a US supermarket aisle (archive photograph). Photo: Bill Branson, National Cancer Institute, Public domain
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Confidence Rebounds in October

The Conference Board’s Consumer Confidence Index rose to 91.7 in October from 84.2 in September. The reading was released on Tuesday, 27 October 2026.

Analysts in the RT economic calendar had forecast 81. The result beat that by 10.7 points and added 7.5 points to the September level.

What Lifted the Mood

Both parts of the survey improved. The Present Situation Index, which tracks how households see current conditions, rose 8.6 points to 120.4.

The Expectations Index, which looks six months ahead, rose 6.9 points to 72.6. The Conference Board said the gain came mainly from better views of current and future business conditions.

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Why It Matters Beyond the US

Consumer spending is the largest part of the US economy, so shifts in household mood are watched closely. Many Latin American exporters, from Mexican factories to Brazilian farms, sell into that demand.

A confident US shopper can mean steadier orders for those exporters. Their sales to the US depend on American demand holding up.

What Is Not Known Yet

Confidence is a survey of opinion, not a count of purchases. It is not yet clear whether the October mood will lead to higher spending in the shops.

The Conference Board’s own summary says confidence remains on a long-term downward trend, so one strong month does not yet make a turn. The November reading will show whether the rebound holds.

Sources: The Conference Board (Consumer Confidence Index, 27 October 2026); forecast and earlier values from the RT economic calendar. This is news, not investment advice.

Frequently Asked Questions

What is the Consumer Confidence Index?

It is a monthly survey of US households run by The Conference Board. A higher number means households feel better about jobs, business conditions and income.

How big was the October jump?

The index rose 7.5 points to 91.7 from 84.2. Analysts had expected 81.

Why does it matter for markets?

Consumer spending is the largest part of the US economy. Investors watch confidence as an early hint of how much households will spend.

Does confidence always predict spending?

No. Households can feel gloomy and still spend, or the reverse. The index is one signal among many.

This article was produced by The Rio Times’ automated newsroom system. How we use AI · Report an error · Editorial responsibility: Matthias Camenzind, Editor-in-Chief

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