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Peter Rosenwald

A resident of São Paulo for almost 20 years, New Yorker Peter Rosenwald combines careers as a marketing executive and journalist. Senior dance and music critic for 'The Wall Street Journal' for 17 years, his writing has also appeared in 'New York Magazine', 'The Guardian' and many other publications. He is the author of 'Accountable Marketing'.

GringoView: isn’t It time we woke up

(Opinion)  Linguistic absurdities abound. Every day we are invited, dare I say bludgeoned, to stretch credulity with breathless reports such as: “The woke woksters almost...

GringoView: Sydney for President

(Opinion) The realization by genius ad man, Lester Wunderman that “data is an expense and knowledge is a bargain” was a societal game changer...

GringoView: escaping our boring, aimless, frustrating world

(Opinion) To be swallowed up in a totally new emotional experience and to replace our boring, aimless, frustrating world with a new one made...

Gringo view: woke Eagles vs. MAGA Warriors

(Opinion) Words matter (or they should). They are the meat in the social media sandwich which appears to be one of the main sources of...

Gringo view: stay tuned for minute-by-minute view of a murder

Admittedly, I'm something of a news junkie. My primary fix is CNN, and I'm afraid I've become something of an unhappy addict. The horrific death recently...

GringoView: un-American activities

(Opinion) History has an unfailing way of repeating itself. It looks as if we are in for a repeat of the bad old days of...

Gringo View: how much will US$1,000,000,000,000 (that’s trillion) buy?

(Opinion) Put yourself in the Gucci shoes of a billionaire and imagine how life would change if you had only one super yacht instead...

Gringo view: Lipstick on the pig

(Opinion) The only thing sure about George Santos is that he has been elected to the US Congress as a Republican congressman representing New...

A Pelé Memory

On hearing of Pelé's passing, it was impossible not to relive and be moved by the memory of the words and the sense of...

Gringo view: in God (or someone else) we trust

(Opinion) “In God We Trust” is the official US motto. Lest we fall into the trap of believing that because it is inscribed on our...

Gringo view: the blank pages of the A4 revolution

(Opinion) Could a blank piece of paper held high over a demonstrator’s head say more than a picture or a thousand words? Ask the Chinese...

Gringo View: probing rabbit holes

(Opinion) To be magically transported into the strange, surreal, fantastic, and nonsensical Wonderland, Alice follows the White Rabbit into his burrow. While rabbit holes abound,...

GringoView: Ready, Fire, Aim

(Opinion) The gossip sphere has recently been brimming over with premature obituaries for social media. Now that Elon Musk, reputedly the world’s richest man, owns...

GringoView: time to take a walk

(Opinion) My good friend Mauro is an unrepentant urbanista. He would rather walk than take advantage of the readily available myriad choice of wheeled vehicles....

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