‘Sound of Freedom’ Boosts Brazil Attendance with Free Tickets

Angel Studios’ ‘Sound of Freedom’ debuted in Brazil last Thursday and swiftly became the top box office hit.

Comscore Movies, a tracking firm, confirmed its lead. On its website, Angel Studios offers free tickets for those who can’t afford them.

Generous patrons make these complimentary entries possible.

The company sets a clear goal. It encourages people with means to buy tickets in advance. This way, less fortunate individuals can also watch the movie.

Ticket prices start at R$ 22 ($4.47) and go up to R$ 770 ($150.64). The more you pay, the more free tickets you can donate.

Paris Films, the Brazilian distributor, applauds this strategy. They note that Angel Studios used the same approach internationally.

Essentially, anyone can help others enjoy the film by purchasing extra tickets. However, Ancine, Brazil’s Cinema Agency, is unclear about one thing.

They can’t confirm if these additional tickets impact official box office numbers.

Interestingly, this tactic isn’t new. It mirrors an older strategy used for the film “Nothing to Lose.”

In that case, free tickets were distributed to church members. Today, interested viewers must register online to claim a free ticket.

Availability depends on the generosity of earlier buyers.

The film, directed by Alejandro Gómez Monteverde, has an interesting subject. It focuses on Tim Ballard, a former U.S. special agent.

Despite being independent, the film has raked in $178 million since its U.S. release. Nonetheless, it’s not without controversy.

No Conspiracies

Critics have pointed out links to extremist QAnon theories. Yet, Monteverde, the director, denies these claims. He states that production started in 2015, predating QAnon.

In this film, Jim Caviezel plays the role of Ballard. Both have previously been linked to QAnon conspiracy theories.

Even so, the two deny any involvement with the group. Moreover, Ballard has shown closeness to Donald Trump, the former U.S. President.

He once attended a special screening hosted by Trump, where other right-wing figures were present.