Yesterday’s data indicates a 7.8% increase in Brazil’s tourism activity in July compared to the same month in 2022, marking a rebound in the industry.
The broader service field, including travel, grew 12.8% over last July.
The report says higher air travel, car rentals, and dining revenue fueled this growth. Other drivers include public road transport, hotels, and travel agencies.
Tourism Minister Celso Sabino said, “Tourism can further boost Brazil’s economy. It creates jobs and income. We’re investing to grow this sustainable, green industry.”
Regionally, São Paulo saw a 9.4% rise, Rio de Janeiro 14.0%, Minas Gerais 16.1%, and Bahia 21.5%. These gains outperformed last year’s numbers.
Compared to June this year, the index grew 0.7%. São Paulo led with a 4.2% jump, followed by Bahia (4.4%), Rio de Janeiro (1.4%), and Rio Grande do Sul (1.9%).
Federal District dropped 3.7% and Espírito Santo 4.4%. The index is also 6.2% higher than before the health crisis in February 2020.
Background
Tourism is a key part of Brazil’s economy. Before the health crisis, it accounted for around 8% of the nation’s GDP.
However, the industry took a big hit during 2020 and early 2021. Travel restrictions and safety concerns led to a steep decline.
In response, the government rolled out support plans for businesses. They included tax breaks and easy loans. This helped many stay afloat during the hard times.
By late 2021, signs of recovery started showing. Vaccination rates rose, and travel limits eased. International visitors started to return.
Famous spots like Rio’s beaches and Amazon tours saw more guests.
Now, this positive trend in July shows the industry is bouncing back. It also reveals how efforts to revitalize travel are paying off.
The data offers hope for even more growth in the coming months.
This article was produced by The Rio Times’ automated newsroom system. How we use AI · Report an error · Editorial responsibility: Matthias Camenzind, Editor-in-Chief
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