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Price Discrepancies at Supermarkets in Brazil

By Chesney Hearst, Senior Contributing Reporter

RIO DE JANEIRO, BRAZIL – The Brazilian Institute for Consumer Defense (IDEC) found differing shelf and checkout prices in five supermarkets in Brazil during a recent study. One item studied showed a 31 percent increase in price at the register compared to its stated shelf price.

To conduct the study the IDEC visited five supermarket chains: Extra, Pão de Açúcar, Sonda, Carrefour and Walmart. Two separate stores from each chain were visited in . . .

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