Vale Nihon Matsuri in Campos do Jordão, Brazil: Free Japan-and-Korea Festival Runs Through Sunday
Key Facts
- The festival. 12th Festival Vale Nihon Matsuri — Japanese and Korean culture in Campos do Jordão, São Paulo state, Brazil.
- Dates. Thursday, August 27 through Sunday, August 30, 2026.
- Hours. Daily 11 a.m. to 10 p.m.; the gastronomy area opens the program.
- Entry. Free attractions across four days.
- Where. Parque Capivari, the central park of Campos do Jordão’s tourist district.
The Vale Nihon Matsuri 2026 brings Japan and Korea to Brazil’s mountains: the 12th edition runs through Sunday, August 30, at Parque Capivari in Campos do Jordão, with four days of free attractions from 11 a.m. to 10 p.m. — culture, gastronomy and music.
Brazil’s favorite winter mountain town hosts its most colorful weekend: the 12th Vale Nihon Matsuri fills Campos do Jordão’s Parque Capivari with free Japanese and Korean culture through Sunday.
Vale Nihon Matsuri 2026: Four Free Days
The Vale Nihon Matsuri 2026 turns Parque Capivari into a slice of Tokyo and Seoul: four days of free attractions mixing Japanese and Korean culture, gastronomy and music.
The program runs daily from 11 a.m. to 10 p.m. — the food area alone, with Japanese and Korean stalls, is worth the trip for São Paulo weekenders.
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Why Campos do Jordão Fits the Theme
Campos do Jordão, at 1,600 meters in the Serra da Mantiqueira, is Brazil’s mountain-winter capital — a city of alpine-style architecture that hosts themed festivals year-round.
A Japan-Korea festival in Brazil’s coldest-weather resort town works: hot ramen and mountain air are a natural pairing in late August.
Making a Weekend of It
Parque Capivari sits at the heart of the Capivari tourist district — the festival pairs with the town’s chocolate shops, the cable car to Morro do Elefante and the winter gastronomy circuit.
For expats in São Paulo, Campos do Jordão is a 2.5-hour drive — the classic escape when the city heats up or, as now, when a free festival anchors the weekend.
Practical Notes for Visitors
Attractions are free; arrive before the evening program for parking near Capivari — the district’s lots fill by mid-afternoon on festival Saturdays.
Mountain evenings drop sharply in late August — bring real layers even if the afternoon feels mild.
Frequently Asked Questions
Is the Vale Nihon Matsuri 2026 free?
Yes — the 12th Vale Nihon Matsuri offers free attractions across all four days, August 27–30, 2026, at Parque Capivari in Campos do Jordão, Brazil.
What is the Vale Nihon Matsuri?
A free festival of Japanese and Korean culture — gastronomy, music and performances — held in Campos do Jordão, São Paulo state, Brazil.
What are the Vale Nihon Matsuri hours?
Daily from 11 a.m. to 10 p.m., through Sunday, August 30, 2026, at Parque Capivari.
Connected Coverage
Brazil’s mountain towns punch above their weight on festivals — we keep the calendar current.
Sources: Portal R3; CBN Vale; Parque Capivari.
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