The Brand Dx ranking of the most valuable brands in 2022 shows that banks occupy the top of the list.
Itaú, Bradesco and Banco do Brasil are the top 3.
The sum of the 100 biggest brands reached R$457 (US$86) billion, a growth of 22% compared to the previous year.
Itaú is 1st on the list and has a market value of R$41 billion. Bradesco is worth R$31.7 billion. Banco do Brasil follows it, with a market value of R$25.7 billion . . .