British American Tobacco is one of the world's largest cigarette makers, now trying to persuade its own customers to switch to products it says are less harmful. Full nameBritish American Tobacco p.l.c. Tickers / exchangeBTI (JSE, NYSE); BATS (LSE) HeadquartersLondon, United Kingdom SectorConsumer Defensive — Tobacco Employees47,797 Market valueZAC 1.89 trillion (US$1.89 trillion) Yearly salesZAC 25.78 billion (US$25.78 billion) Net profitZAC 7.76 billion (US$7.76 billion) Net margin25.0% Return on equity13.4% Price-to-earnings13.9 Dividend yieldNot disclosed Websitebat.com What it is British American Tobacco, known as BAT, makes and sells cigarettes, vaping products, …
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