Reag Investimentos’ Bold Move: From GetNinjas Takeover to Novo Mercado Leadership

Reag Investimentos, formerly GetNinjas, has completed a strategic transformation that positions it as a significant player in Brazil’s financial market.

This shift culminated in its entry into B3’s Novo Mercado, the segment known for its rigorous corporate governance standards. The move reflects Reag’s ambition to align with investor demands for transparency and accountability.

Reag’s journey began in 2023 when it started acquiring shares of GetNinjas, eventually triggering a “poison pill” clause designed to prevent excessive ownership concentration.

By January 2024, Reag had acquired a controlling 66% stake in GetNinjas through a public acquisition offer (OPA), investing R$84.3 million. Using GetNinjas’ public listing as a springboard, Reag executed a reverse takeover (RTO).

This allowed the company to bypass the lengthy IPO process and replace GetNinjas on B3 by early 2025. As part of its restructuring, Reag announced a partial spin-off to establish Reag Trust, a subsidiary focused on specific investment activities.

On February 27, 2025, all shares of Reag Trust held by Reag Investimentos will transfer to the new entity. Shareholders of REAG3 will receive one-hundredth of a share in Reag Trust for each REAG3 share owned.

Reag Trust’s Strategic Growth and Market Transformation

Additionally, R$14 million in investment fund shares will transfer to Reag Trust. Starting February 28, Reag Trust will trade on Novo Mercado under the ticker ADMF3.

Novo Mercado requires companies to adopt high governance standards, including issuing only voting shares and maintaining at least a 25% free float. Currently, Reag’s free float is 10-12%, but it plans to meet the threshold within 18 months through follow-on offerings.

Reag has also pursued aggressive growth through acquisitions, adding R$15 billion in managed assets since 2023. Its focus on real economy investments like infrastructure and private equity underscores its strategy to redefine asset management in Brazil.

This transformation highlights evolving market dynamics and sets new benchmarks for transparency and investor confidence.

LatAm Markets: Live Signals → — real-time movers, turnover leaders and FX across Latin America.