The family behind José Cuervo has been making tequila since a Spanish king gave their ancestor a land grant in 1758. Today, that same family controls the world's largest tequila producer — a publicly listed company with $3 billion in market value — and it is navigating the roughest spell its North American business has seen in years. Full nameBecle, S.A.B. de C.V. Ticker / exchangeCUERVO · Bolsa Mexicana de Valores (BMV) HeadquartersMexico City, Mexico SectorConsumer Defensive — Beverages (Spirits) Employees7,790 Market value (market cap)MXN 52.5 bn (~$3.03 bn USD) …
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