
Context: How Bolsa de Valores de Asuncion works, and what it makes issuers disclose · Paraguay on the LatAm Power Map
If you live in Paraguay, there is a good chance you have already been a TU Financiera customer — the Asunción-born lender has quietly amassed more than 1.3 million clients in barely fourteen years by being the consumer credit option of choice for ordinary Paraguayans, and it has now begun selling bonds on the local stock exchange to fuel its next act.
| Full name | TU FINANCIERA S.A.E.C.A. |
|---|---|
| Ticker / exchange | TUF — Bolsa de Valores de Asunción (BVA), Paraguay |
| Headquarters | Calle Teresa Lamas Carísimo N.° 6.410 esq. Capitán Román García, Asunción, Paraguay |
| Sector | Consumer finance (licensed financiera — deposit-taker and personal lender) |
| Employees | Not published: not disclosed in the BVASA filing pages or Revista PLUS coverage accessed |
| Market value (market cap) | Not published: EODHD carries no equity market-cap data for TUF; no share-price series was retrievable from the BVA trading system |
| Yearly revenue (net financial income) | Not published: the 2024 audited income statement was not accessible on the BVASA filings portal or the Superintendencia de Valores (CNV) during research — see disclosure note below |
| Net profit (most recent verified) | G. 27,608 million (≈ US$4.6 m) — FY 2021 (source: Solventa/Riskmétrica rating report, March 2022) |
| Net margin | Not published for 2024; not calculable without current revenue figure |
| Return on equity | Not published for 2024 |
| Price-to-earnings | Not applicable — TUF is a bond-issuing SAECA; no equity price series available |
| Dividend yield | Not published in available sources |
| Credit rating | A-py, Stable (Solventa & Riskmétrica, confirmed March 2025) |
| Website | tu.com.py |
—
What it is
TU Financiera SAECA was founded on 9 February 2011, built around a consumer-credit model that prizes fast, technology-driven service. In Paraguayan law, a Sociedad Anónima Emisora de Capital Abierto (SAECA) is a company authorised to raise money from the public by issuing securities — in TU Financiera’s case, bonds — on a regulated exchange.
The institution serves more than 1,200,000 clients and, with its consumer book now mature, is broadening into new customer segments. To execute that expansion, TU Financiera has brought in experienced financial-sector managers into key positions, strengthening its governance and its first steps into SME lending and personal banking.
—
Who owns it
Not published: the Bolsa de Valores de Asunción filings portal (bolsadevalores.com.py) and the Superintendencia de Valores (CNV, cnv.gov.py) — the two primary sources required by Paraguay’s Ley N.° 1.034/83 de Mercado de Valores and Resolution SV.SG. N.° 0022/2024 to hold periodic issuer disclosures — did not yield a readable shareholder register during research.
The shareholding structure, including any controlling family or institutional block and the free float, is therefore not confirmable from available primary sources at the time of writing. The annual shareholders’ meeting (Asamblea General Ordinaria) for FY 2023 was convened on 25 April 2024 at the company’s registered address, confirming active corporate governance obligations.
—
Who runs it
René Ibarra serves as Gerente General — the chief executive — of TU Financiera. Leticia Gamón holds the title of Director Ejecutivo, the executive director, and represented the company publicly at the March 2025 bond launch on the Asunción exchange.
The CFO and the full board composition are not published in any source accessed during research; TU Financiera does not appear to maintain a public investor-relations page listing individual directors beyond those named in press coverage of capital-markets events.
—
The money, in plain words
TU Financiera makes money the way all consumer lenders do: it borrows cheaply — through deposits and now through bonds — and lends at higher rates to individuals. In 2021, the most recent verified year, the company earned G.
27,608 million (roughly US$4.6 million at rates then current), a 30.7% increase on the year before.
Its credit rating was lifted to A-py with a Stable outlook in recognition of improved financial and operational performance, with solvency and leverage ratios described as better than the market average. The flip side: loan arrears stood at 9.77% of the portfolio at end-2021, well above the system average of 4.41% — a structural feature of a book concentrated in lower-income, higher-risk personal borrowers.
Not published: full 2024 or 2023 audited financials — including revenue (net interest and fee income), total assets, and the net profit margin — were not accessible from the BVASA filing portal or the CNV during research. Paraguay’s SAECA disclosure regime under Ley 1.034/83 and Resolution SV.SG.
N.° 0022/2024 requires quarterly and annual filings, but those documents were held behind a non-text-readable portal interface at the time of this profile.
—
What it is doing now
On 12 March 2025, TU Financiera placed the first series of its second Global Subordinated Bond Programme (G2) at a 10.15% annual rate, seven-year tenor, raising G. 65,000 million (≈ US$10.7 million at the current rate of 6,061.49 PYG/USD — our calculation), with the proceeds earmarked for strengthening its solvency margin and working capital.
The company has framed its strategy around three goals: growing its loan book through diversification, increasing financial inclusion via digital platforms, and cutting the cost of its own borrowing. In the 18 months to March 2025, TU Financiera added more than 1,300,000 clients to its base with a digital-first offer.
—
What to watch
- Loan-book quality. With arrears historically running at more than twice the system average, any upturn in Paraguay’s consumer-credit stress — driven by inflation or employment shocks — will hit TU Financiera harder than peers.
- SME pivot. Moving from pure consumer credit to small-business and personal banking is a sound diversification, but it requires different credit-assessment skills and higher provisioning, at least initially.
- Bond-market funding costs. The G2 bond carries a 10.15% coupon. If Paraguayan interest rates rise, future debt will cost more and squeeze the margin between what the company earns on loans and what it pays to borrow.
- Disclosure quality. Investors and analysts alike would benefit from a directly accessible investor-relations portal: the inability to read financial filings during this profile’s research is a governance gap worth monitoring as the company raises more capital from the public market.
—
Sources
- Bolsa de Valores de Asunción — TU FINANCIERA S.A.E.C.A. new issuances page: bolsadevalores.com.py/nuevas-emisiones/tu-financiera-s-a-e-c-a/
- Bolsa de Valores de Asunción — TU FINANCIERA relevant facts (Hechos de Relevancia): bolsadevalores.com.py/hechos-de-relevancia/tu-financiera-s-a-e-c-a-2/
- Bolsa de Valores de Asunción — TU FINANCIERA extraordinary shareholders’ meeting notice: bolsadevalores.com.py/hechos-de-relevancia/tu-financiera-hecho-relevante/
- Revista PLUS — “TU Financiera, siempre cerca de tus sueños” (April 2025, Top of Mind award, CEO/Director identification): revistaplus.com.py
- Revista PLUS — “TU Financiera emite bonos por G. 65.000 millones en la bolsa de Asunción” (March 2025): revistaplus.com.py
- Revista PLUS — “TU Financiera mejora su calificación de riesgo” (March 2022, FY 2021 net profit and arrears figures): revistaplus.com.py
- TU Financiera corporate website: tu.com.py
- Market data: EODHD (ticker TUF.PY; no financial statement data available for this issuer).
This is news, not investment advice.
Read More from The Rio Times