IBOV 177,866 ▲ 2.97% IPSA 11,057 ▲ 0.28% IPC MEX 66,496 ▲ 0.59% MERVAL 3,280,224 ▲ 2.43% COLCAP 2,307.67 ▲ 0.65% BVL PERÚ 56,194.27 ▲ 1.29% USD/BRL5.11▼ 0.17% USD/MXN17.46▼ 0.49% USD/CLP923.90▼ 0.41% USD/COP3,247▼ 2.86% USD/PEN3.39▼ 0.31% USD/ARS1,487▼ 0.03% USD/UYU40.22▲ 1.20% USD/PYG6,055▲ 1.53% USD/BOB10.14▲ 4.01% USD/DOP58.48▼ 0.12% USD/CRC448.82▲ 1.40% USD/GTQ7.63▲ 2.28% USD/HNL26.72▲ 1.50% USD/NIO36.62▲ 0.26% USD/VES707.92▼ 0.13% USD/PAB1.00— 0.00% USD/BZD2.00— 0.00% USD/JMD158.07▲ 0.80% USD/TTD6.75▲ 1.32% EUR/BRL5.83▼ 1.07% BRENT 76.00 ▼ 0.39% WTI 71.51 ▼ 0.79% IRON ORE 161.91 — — COPPER 6.29 ▲ 1.13% GOLD 4,129 ▼ 0.04% SILVER 60.30 ▼ 0.13% SOY 1,190 ▲ 0.83% CORN 460.25 ▲ 7.60% WHEAT 639.25 ▲ 4.58% COFFEE 337.75 ▼ 5.38% SUGAR 14.86 ▼ 1.72% ORANGE JUICE 143.25 ▼ 4.44% COTTON 80.87 ▲ 6.18% COCOA 5,973 ▼ 5.33% BEEF 235.00 ▼ 0.11% CATTLE 354.38 ▼ 0.50% LITHIUM 72.32 ▼ 0.69% PETR4 39.65 ▲ 1.12% VALE3 74.18 ▲ 1.41% ITUB4 44.30 ▲ 4.02% BBDC4 18.86 ▲ 4.78% ABEV3 15.82 ▲ 0.64% BBAS3 20.58 ▲ 2.90% B3SA3 15.42 ▲ 4.26% WEGE3 46.51 ▲ 1.68% PRIO3 55.45 ▼ 0.29% SUZB3 41.55 ▲ 1.27% RENT3 41.10 ▲ 4.31% AZZA3 19.10 ▲ 3.47% CSAN3 4.07 ▲ 5.44% RAIZ4 0.35 ▼ 5.41% PCAR3 2.73 ▼ 1.09% GMAT3 3.97 ▲ 1.02% PSSA3 54.97 ▲ 3.04% CVCB3 1.25 — 0.00% POSI3 3.97 ▲ 3.12% SLCE3 14.02 ▲ 1.67% NATU3 8.68 ▲ 2.60% BRKM5 6.63 ▲ 4.25% RANI3 8.01 ▲ 1.91% CSNA3 5.18 ▲ 7.92% CMIN3 5.23 ▲ 8.28% USIM5 8.45 ▲ 1.20% GGBR4 23.01 ▲ 2.36% ENEV3 27.55 ▲ 5.15% CPFE3 47.87 ▲ 3.41% CMIG4 11.38 ▲ 2.71% EQTL3 40.91 ▲ 3.54% LREN3 14.62 ▲ 3.32% VIVT3 35.75 ▲ 3.62% RAIL3 14.36 ▲ 4.44% KLABIN 17.54 ▲ 0.80% RAIA DROGASIL 18.77 ▲ 3.53% RDOR3 36.02 ▲ 2.48% HAPV3 10.60 ▲ 5.26% FLRY3 16.42 ▲ 4.25% SMTO3 16.37 ▲ 1.99% UGPA3 30.71 ▲ 2.03% VBBR3 33.00 ▲ 2.80% BBSE3 40.35 ▲ 2.72% BPAC11 58.73 ▲ 5.48% CURY3 34.21 ▲ 4.62% AERI3 2.09 ▲ 1.46% VIVARA 23.53 ▲ 4.21% COMPASS 25.50 ▲ 3.32% VAMOS 3.06 ▲ 3.38% SANB11 27.62 ▲ 5.22% ASAI3 8.87 ▲ 4.85% SBSP3 31.11 ▲ 3.70% WALMEX 49.31 ▲ 0.59% GMEXICO 198.62 ▲ 1.68% FEMSA 223.20 ▲ 0.37% CEMEX 21.82 ▲ 0.51% GFNORTE 186.51 ▲ 0.63% BIMBO 56.10 ▲ 0.30% TELEVISA 9.73 ▲ 2.53% AMX 22.70 ▲ 0.27% GAP 412.01 ▼ 0.41% ASUR 285.12 ▲ 0.53% OMA 235.73 ▼ 0.95% KOF 182.08 ▲ 0.65% GRUMA 282.99 ▲ 0.14% KIMBER 38.07 ▼ 0.96% SQM-B 67,750 ▼ 1.95% COPEC 6,139 ▲ 1.98% BSANTANDER 79.00 ▲ 1.94% FALABELLA 5,905 ▲ 0.92% ENELAM 85.40 ▲ 1.47% CENCOSUD 2,045 ▼ 0.55% CMPC 1,109 ▲ 1.32% BANCO CHILE 188.88 ▲ 1.01% LATAM AIR 26.26 ▼ 0.53% YPF 74,400 ▼ 1.81% GGAL 8,350 ▲ 5.96% PAMPA 5,185 ▼ 0.38% TXAR 671.00 ▲ 0.98% ALUAR 978.00 ▲ 0.98% TGS 9,595 ▲ 3.06% CEPU 2,405 ▲ 3.89% MIRGOR 17,375 ▲ 1.02% COME 45.90 ▲ 1.06% LOMA NEGRA 3,583 ▲ 2.43% BYMA 314.00 ▲ 1.37% TELECOM ARG 4,248 ▲ 3.09% ECOPETROL 15.59 ▲ 1.27% BANCOLOMBIA 82.95 ▲ 2.50% GRUPO AVAL 5.08 ▲ 1.20% CREDICORP 400.81 ▲ 2.27% SOUTHERN COPPER 175.83 ▲ 0.80% BUENAVENTURA 30.00 ▲ 1.52% MERCADOLIBRE 1,852 ▲ 2.46% NUBANK 13.76 ▲ 0.66% XP 16.92 ▲ 3.11% PAGSEGURO 9.25 ▲ 2.78% STONE 11.21 ▲ 2.28% GLOBANT 29.96 ▼ 4.25% TECNOGLASS 43.90 ▲ 1.76% GAP AIRPORT 235.64 ▲ 0.50% ASUR 285.12 ▲ 0.53% OMA AIRPORT 108.09 ▼ 0.22% AMX ADR 26.04 ▲ 0.77% FEMSA ADR 127.70 ▲ 0.55% CEMEX ADR 12.48 ▲ 0.89% PETROBRAS ADR 17.32 ▲ 1.70% VALE ADR 14.46 ▲ 1.69% ITAU ADR 8.62 ▲ 4.11% SANTANDER BR 5.39 ▲ 4.86% AMBEV ADR 3.07 ▲ 0.99% CSN 1.01 ▲ 5.79% GERDAU 4.50 ▲ 2.04% LATAM ADR 56.45 ▼ 1.03% BTC 63,866 ▲ 1.06% ETH 1,791 ▲ 2.65% SOL 77.82 ▼ 0.29% XRP 1.10 ▲ 0.91% BNB 575.27 ▲ 1.20% ADA 0.17 ▲ 0.17% DOGE 0.07 ▲ 1.76% AVAX 6.74 ▲ 0.85% LINK 7.92 ▲ 2.39% DOT 0.87 ▲ 5.81% LTC 44.54 ▲ 1.77% BCH 245.36 ▲ 3.19% TRX 0.33 ▼ 0.43% XLM 0.19 ▲ 2.00% HBAR 0.07 ▼ 0.07% NEAR 1.88 ▼ 2.32% ATOM 1.59 ▲ 2.66% AAVE 97.19 ▲ 6.50% SELIC 14.25% EMBRAER 84.60 ▲ 0.88% EMBRAER ADR 66.01 ▲ 0.72% JBS 11.91 ▲ 1.53% JBS BDR 60.78 ▲ 1.22% MBRF3 15.55 ▲ 0.91% MBRFY 2.97 ▼ 1.00% INTER 5.82 ▲ 1.93% EGX 52,312 ▲ 0.54% USD/ZAR16.35▲ 0.11% USD/NGN1,376▼ 0.12% NIKKEI 68,558 ▲ 1.20% CSI300 4,781 ▼ 1.96% HSI 24,175 ▲ 0.60% NIFTY 24,207 ▲ 1.02% KOSPI 7,476 ▲ 2.52% JCI 5,924 ▲ 0.20% USD/JPY161.67▼ 0.44% USD/CNY6.78▼ 0.25% DAX 25,067 ▼ 0.20% CAC 8,339 ▲ 0.15% FTSE 10,497 ▲ 0.24% MIB 52,614 ▲ 0.44% IBEX 19,385 ▲ 0.32% STOXX 641.10 ▲ 0.04% EUR/USD1.14▼ 0.10% GBP/USD1.34▲ 0.01% SPX 7,575 ▲ 0.42% DJI 52,637 ▲ 0.29% NDX 29,825 ▲ 0.33% RUT 2,978 ▼ 0.49% TSX 35,305 ▲ 0.30% VIX 15.03 ▼ 5.11% USD/CAD1.42▼ 0.11% US10Y 4.5690 ▲ 0.66% IBOV 177,866 ▲ 2.97% IPSA 11,057 ▲ 0.28% IPC MEX 66,496 ▲ 0.59% MERVAL 3,280,224 ▲ 2.43% COLCAP 2,307.67 ▲ 0.65% BVL PERÚ 56,194.27 ▲ 1.29% USD/BRL 5.11 ▼ 0.17% USD/MXN 17.46 ▼ 0.49% USD/CLP 923.90 ▼ 0.41% USD/COP 3,247 ▼ 2.86% USD/PEN 3.39 ▼ 0.31% USD/ARS 1,487 ▼ 0.03% USD/UYU 40.22 ▲ 1.20% USD/PYG 6,055 ▲ 1.53% USD/BOB 10.14 ▲ 4.01% USD/DOP 58.48 ▼ 0.12% USD/CRC 448.82 ▲ 1.40% USD/GTQ 7.63 ▲ 2.28% USD/HNL 26.72 ▲ 1.50% USD/NIO 36.62 ▲ 0.26% USD/VES 707.92 ▼ 0.13% USD/PAB 1.00 — 0.00% USD/BZD 2.00 — 0.00% USD/JMD 158.07 ▲ 0.39% USD/TTD 6.75 ▲ 1.44% EUR/BRL 5.83 ▼ 1.07% BRENT 76.00 ▼ 0.39% WTI 71.51 ▼ 0.79% IRON ORE 161.91 — — COPPER 6.29 ▲ 1.13% GOLD 4,129 ▼ 0.04% SILVER 60.30 ▼ 0.13% SOY 1,190 ▲ 0.83% CORN 460.25 ▲ 7.60% WHEAT 639.25 ▲ 4.58% COFFEE 337.75 ▼ 5.38% SUGAR 14.86 ▼ 1.72% ORANGE JUICE 143.25 ▼ 4.44% COTTON 80.87 ▲ 6.18% COCOA 5,973 ▼ 5.33% BEEF 235.00 ▼ 0.11% CATTLE 354.38 ▼ 0.50% LITHIUM 72.32 ▼ 0.69% PETR4 39.65 ▲ 1.12% VALE3 74.18 ▲ 1.41% ITUB4 44.30 ▲ 4.02% BBDC4 18.86 ▲ 4.78% ABEV3 15.82 ▲ 0.64% BBAS3 20.58 ▲ 2.90% B3SA3 15.42 ▲ 4.26% WEGE3 46.51 ▲ 1.68% PRIO3 55.45 ▼ 0.29% SUZB3 41.55 ▲ 1.27% RENT3 41.10 ▲ 4.31% AZZA3 19.10 ▲ 3.47% CSAN3 4.07 ▲ 5.44% RAIZ4 0.35 ▼ 5.41% PCAR3 2.73 ▼ 1.09% GMAT3 3.97 ▲ 1.02% PSSA3 54.97 ▲ 3.04% CVCB3 1.25 — 0.00% POSI3 3.97 ▲ 3.12% SLCE3 14.02 ▲ 1.67% NATU3 8.68 ▲ 2.60% BRKM5 6.63 ▲ 4.25% RANI3 8.01 ▲ 1.91% CSNA3 5.18 ▲ 7.92% CMIN3 5.23 ▲ 8.28% USIM5 8.45 ▲ 1.20% GGBR4 23.01 ▲ 2.36% ENEV3 27.55 ▲ 5.15% CPFE3 47.87 ▲ 3.41% CMIG4 11.38 ▲ 2.71% EQTL3 40.91 ▲ 3.54% LREN3 14.62 ▲ 3.32% VIVT3 35.75 ▲ 3.62% RAIL3 14.36 ▲ 4.44% KLABIN 17.54 ▲ 0.80% RAIA DROGASIL 18.77 ▲ 3.53% RDOR3 36.02 ▲ 2.48% HAPV3 10.60 ▲ 5.26% FLRY3 16.42 ▲ 4.25% SMTO3 16.37 ▲ 1.99% UGPA3 30.71 ▲ 2.03% VBBR3 33.00 ▲ 2.80% BBSE3 40.35 ▲ 2.72% BPAC11 58.73 ▲ 5.48% CURY3 34.21 ▲ 4.62% AERI3 2.09 ▲ 1.46% VIVARA 23.53 ▲ 4.21% COMPASS 25.50 ▲ 3.32% VAMOS 3.06 ▲ 3.38% SANB11 27.62 ▲ 5.22% ASAI3 8.87 ▲ 4.85% SBSP3 31.11 ▲ 3.70% WALMEX 49.31 ▲ 0.59% GMEXICO 198.62 ▲ 1.68% FEMSA 223.20 ▲ 0.37% CEMEX 21.82 ▲ 0.51% GFNORTE 186.51 ▲ 0.63% BIMBO 56.10 ▲ 0.30% TELEVISA 9.73 ▲ 2.53% AMX 22.70 ▲ 0.27% GAP 412.01 ▼ 0.41% ASUR 285.12 ▲ 0.53% OMA 235.73 ▼ 0.95% KOF 182.08 ▲ 0.65% GRUMA 282.99 ▲ 0.14% KIMBER 38.07 ▼ 0.96% SQM-B 67,750 ▼ 1.95% COPEC 6,139 ▲ 1.98% BSANTANDER 79.00 ▲ 1.94% FALABELLA 5,905 ▲ 0.92% ENELAM 85.40 ▲ 1.47% CENCOSUD 2,045 ▼ 0.55% CMPC 1,109 ▲ 1.32% BANCO CHILE 188.88 ▲ 1.01% LATAM AIR 26.26 ▼ 0.53% YPF 74,400 ▼ 1.81% GGAL 8,350 ▲ 5.96% PAMPA 5,185 ▼ 0.38% TXAR 671.00 ▲ 0.98% ALUAR 978.00 ▲ 0.98% TGS 9,595 ▲ 3.06% CEPU 2,405 ▲ 3.89% MIRGOR 17,375 ▲ 1.02% COME 45.90 ▲ 1.06% LOMA NEGRA 3,583 ▲ 2.43% BYMA 314.00 ▲ 1.37% TELECOM ARG 4,248 ▲ 3.09% ECOPETROL 15.59 ▲ 1.27% BANCOLOMBIA 82.95 ▲ 2.50% GRUPO AVAL 5.08 ▲ 1.20% CREDICORP 400.81 ▲ 2.27% SOUTHERN COPPER 175.83 ▲ 0.80% BUENAVENTURA 30.00 ▲ 1.52% MERCADOLIBRE 1,852 ▲ 2.46% NUBANK 13.76 ▲ 0.66% XP 16.92 ▲ 3.11% PAGSEGURO 9.25 ▲ 2.78% STONE 11.21 ▲ 2.28% GLOBANT 29.96 ▼ 4.25% TECNOGLASS 43.90 ▲ 1.76% GAP AIRPORT 235.64 ▲ 0.50% ASUR 285.12 ▲ 0.53% OMA AIRPORT 108.09 ▼ 0.22% AMX ADR 26.04 ▲ 0.77% FEMSA ADR 127.70 ▲ 0.55% CEMEX ADR 12.48 ▲ 0.89% PETROBRAS ADR 17.32 ▲ 1.70% VALE ADR 14.46 ▲ 1.69% ITAU ADR 8.62 ▲ 4.11% SANTANDER BR 5.39 ▲ 4.86% AMBEV ADR 3.07 ▲ 0.99% CSN 1.01 ▲ 5.79% GERDAU 4.50 ▲ 2.04% LATAM ADR 56.45 ▼ 1.03% BTC 63,866 ▲ 1.06% ETH 1,791 ▲ 2.65% SOL 77.82 ▼ 0.29% XRP 1.10 ▲ 0.91% BNB 575.27 ▲ 1.20% ADA 0.17 ▲ 0.17% DOGE 0.07 ▲ 1.76% AVAX 6.74 ▲ 0.85% LINK 7.92 ▲ 2.39% DOT 0.87 ▲ 5.81% LTC 44.54 ▲ 1.77% BCH 245.36 ▲ 3.19% TRX 0.33 ▼ 0.43% XLM 0.19 ▲ 2.00% HBAR 0.07 ▼ 0.07% NEAR 1.88 ▼ 2.32% ATOM 1.59 ▲ 2.66% AAVE 97.19 ▲ 6.50% SELIC 14.25% EMBRAER 84.60 ▲ 0.88% EMBRAER ADR 66.01 ▲ 0.72% JBS 11.91 ▲ 1.53% JBS BDR 60.78 ▲ 1.22% MBRF3 15.55 ▲ 0.91% MBRFY 2.97 ▼ 1.00% INTER 5.82 ▲ 1.93% EGX 52,312 ▲ 0.54% USD/ZAR 16.35 ▲ 0.24% USD/NGN 1,376 ▲ 0.08% NIKKEI 68,558 ▲ 1.20% CSI300 4,781 ▼ 1.96% HSI 24,175 ▲ 0.60% NIFTY 24,207 ▲ 1.02% KOSPI 7,476 ▲ 2.52% JCI 5,924 ▲ 0.20% USD/JPY 161.67 ▼ 0.42% USD/CNY 6.7667 ▼ 0.37% DAX 25,067 ▼ 0.20% CAC 8,339 ▲ 0.15% FTSE 10,497 ▲ 0.24% MIB 52,614 ▲ 0.44% IBEX 19,385 ▲ 0.32% STOXX 641.10 ▲ 0.04% EUR/USD 1.1419 ▼ 0.13% GBP/USD 1.3398 ▼ 0.04% SPX 7,575 ▲ 0.42% DJI 52,637 ▲ 0.29% NDX 29,825 ▲ 0.33% RUT 2,978 ▼ 0.49% TSX 35,305 ▲ 0.30% VIX 15.03 ▼ 5.11% USD/CAD 1.4153 ▼ 0.09% US10Y 4.5690 ▲ 0.66%
since 2009
Friday, July 10, 2026

Mirgor S.A.

By · June 23, 2026 · 5 min read

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Mirgor S.A. (MIRG), listed on Bolsas y Mercados Argentinos (BYMA), Argentina
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Research verified 23 June 2026Prices as of 8 Jul 2026 · last close ARS 17,200 (about US$11.57) -0.58%

Context: How Bolsas y Mercados Argentinos (BYMA) works, and what it makes issuers disclose · Argentina on the LatAm Power Map

Mirgor started life making car air conditioners in one of the world’s most southerly cities; four decades on it assembles a quarter of Argentina’s smartphones, supplies cooling systems to every major automaker in the country, and is now building a luxury hotel at the end of the earth.

Full name Mirgor Sociedad Anónima, Comercial, Industrial, Financiera, Inmobiliaria y Agropecuaria (MIRGOR S.A.C.I.F.I.A.)
Ticker / exchange MIRG — Buenos Aires Stock Exchange (BYMA); OTC in US as MRGRY
Headquarters Administrative: Buenos Aires, Argentina; Industrial: Río Grande, Tierra del Fuego
Sector Technology / Consumer Electronics & Automotive Components
Employees Over 3,000 (not disclosed in EODHD filing)
Market value (market cap) ARS 3.01 trillion / ~US$2.06 billion (our calculation)
Yearly sales (revenue, FY2025) ARS 2.73 trillion / ~US$1.87 billion (our calculation)
Net profit (FY2025) ARS 12.6 billion / ~US$8.6 million (our calculation)
Net margin (TTM) 1.29% — less than 2 cents of profit per peso of sales
Return on equity (ROE) 8.39% — earns about 8 cents per year for every peso owners have invested
Price-to-earnings (P/E) 144.7× — the market prices in a sharp profit recovery
Dividend yield 0% — no dividend currently paid
Website mirgor.com

What it is

Mirgor is an Argentine company that produces electronics, mobile and automotive components, and exports agricultural products; its administrative headquarters are in Buenos Aires, with industrial sites in Río Grande, Garín and Baradero, and its own farmland in Bolívar — a footprint that reflects four decades of deliberate diversification.

It manufactures and distributes under licence for Samsung, Toyota, Ford, Fiat, GM, Mercedes-Benz and Volkswagen — meaning it is less a brand in its own right than the factory quietly behind many brands Argentines use every day. It produces roughly two million smartphones a year, representing about 25% of Argentina’s smartphone market, under the Samsung and Brightstar names.

Who owns it

Control sits with the Caputo family — Nicolás Martín Caputo, Roberto Gustavo Vázquez, José Luis Caputo, Jorge Antonio Nicolás Caputo, Mónica María Caputo and Hugo García Villanueva — through a holding company called Il Tevere S.A., in which they collectively hold 99.995% of the shares. Il Tevere controls Mirgor directly with a stake of approximately 48.27%.

The company was founded in 1983 by Nicolás Caputo, Roberto Gustavo Vázquez and Mauricio Macri, though Macri sold his shares in 1994 and left the board in 1996, leaving the Caputo-Vázquez axis firmly in command. The remaining free float — about 21% held by institutions, per EODHD — trades on the Buenos Aires exchange.

Live Company IntelligenceS.A. — the full investor dossierInside: live share price, peer benchmarks and the latest Rio Times coverage on the company.
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S.A.
MIRGOR · Latin American market listing
Share price · live
R$17,375
▲ +1.02% today
Peers & comparators
IBOV
▲ +2.97%
Data: EODHD Fundamentals & live feed · The Rio Times Ticker Intelligence

Who runs it

José Luis Alonso has served as CEO of the group since 2016. Roberto Gustavo Vázquez, one of the three founders — a Ford industry veteran — holds the position of President (board chair).

The CFO’s name is not disclosed in available sources. The workforce of over 3,000 has an average age of 28, and 53% are women — an unusual demographic profile for a manufacturing company.

The money, in plain words

Sales grew 20.3% in FY2025 from FY2024 (our calculation, ARS 2.73 trillion (US$1.9 bn) vs. ARS 2.27 trillion (US$1.6 bn)), but almost none of that growth flowed to the bottom line: the net profit margin — how many cents the company keeps from every peso of sales — collapsed to 0.46% in FY2025 from 11.9% in FY2024 (our calculations), dragged down by Argentina’s persistently high operating costs and financial charges in an inflationary environment.

The return on equity of 8.39% — about 8 cents earned per year per peso that owners have put in — is modest for a technology-sector name, and the price-to-earnings ratio of 144.7× signals that investors are betting heavily on a profit rebound rather than paying for today’s earnings. The company pays no dividend at present and has been actively buying back its own shares from the market, as reflected in repeated repurchase filings on its investor-relations page throughout late 2025.

What it is doing now

Mirgor’s most conspicuous strategic move is a partnership with Spain’s Meliá Hotels International to develop a luxury Gran Meliá-branded hotel in Ushuaia, with an investment exceeding US$50 million and a planned opening in 2028. The project is framed as part of Mirgor’s strategy to diversify and expand the economic base of Tierra del Fuego — a province it has called home since its founding.

Regionally, Mirgor now operates offices in Asunción, Paraguay, and entered Uruguay in 2023 through the acquisition of Anovo, an aftermarket services company. In 2023 it also signed a contract with Millicom and began US operations through Mirgor USA LLC, based in Miami, focused on smartphone supply-chain management.

What to watch

  • Margin recovery: the near-total collapse in net profit — from ARS 268.6 billion (US$184 mn) in FY2024 to ARS 12.6 billion (US$9 mn) in FY2025 (our calculation) — is the single biggest question. Whether it reflects a one-off charge or a structural squeeze will define the next re-rating.
  • Tierra del Fuego tax regime: Mirgor’s electronics manufacturing relies heavily on the province’s special industrial-promotion zone; any change to that framework is an existential risk to its cost model.
  • Hotel build-out: the US$50 million Ushuaia project is large relative to the company’s current net cash position — watch how it is financed.
  • Argentina macro: most revenue is in pesos; peso volatility directly erodes US-dollar value for international investors.

This is news, not investment advice.

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