Forty-four years ago, a young entrepreneur from Minas Gerais opened a small sports shop in Belo Horizonte. Today, Grupo SBF runs Brazil's biggest sports-goods chain and is the sole seller and distributor of Nike in the country — a double bet on a nation that will host the FIFA World Cup in 2026. Full nameGrupo SBF S.A. Ticker / exchangeSBFG3 — B3 (São Paulo) HeadquartersPinheiros, São Paulo, Brazil SectorConsumer Cyclical — Specialty Retail Employees~8,200 Market value (market cap)R$2.32bn (~US$450m) Yearly sales (revenue, TTM)R$7.97bn (~US$1.55bn) Net profit (FY 2025)R$328m (~US$64m) Net …
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