RIO DE JANEIRO, BRAZIL - In 2004, the Silveira brothers, Paulo and Guilherme, founded Alura, a small programming school that taught a half-dozen students concepts like open-source, agile, and the Java language.
Sixteen years later, Alura is Brazil's largest programming education platform, with 250 employees and over 70,000 active students. The company has generated R$73 (US$14) million in revenue last year and expects R$110 million in revenue and R$55 million in EBITDA this year.
Alura moved to the digital education model in 2013 but still has two physical schools in São Paulo . . .