After going public, Brazil’s Multilaser expands into Latin America and beyond

Last year, the company began selling its products outside Brazil. The first countries to receive the merchandises were Uruguay and Argentina.

RIO DE JANEIRO, BRAZIL - The São Paulo-based electronics company Multilaser, which went public in July, is looking to expand its partnerships with multinational companies and bring its products to other Latin American and Portuguese-speaking countries.

Multilaser says it holds 65% of the USB flash drive market, 39% of memory cards in Brazil, and also manufactures smartphones, notebooks, and computer accessories for sports and health, as well as audio and video equipment, electronic security, and toys, among others.

Following its IPO in July, which raised R$1.9 billion (about US$370 million), Multilaser now plans to extend . . .

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