Stationery and Office Supplies Limited

What it is

SOS sells office furniture, fixtures, stationery, and other office supplies in Jamaica, operating through three segments: Books, Furniture, and Stationery and Other Supplies. It is the sole Jamaican distributor for several international brands, including Fursys Systems Office Furniture, Boss Chairs, Sentry Safes, and Evolve Furniture.

The company also manufactures books through its Seek brand — the exercise books and notebooks found on the desks of Jamaican schoolchildren across the island. Beyond Jamaica, SOS has supplied office furniture systems to the Turks and Caicos Islands, Haiti, Anguilla, St.

Kitts, Barbados, St. Vincent, Guyana, and Miami.

Who owns it

SOS is a subsidiary of Outlook Limited and is incorporated in 1965, based in Kingston, Jamaica. The company became wholly owned by the McDaniel family in 1970 when all issued ordinary shares were acquired by David and Marjorie McDaniel.

At its 2017 IPO, SOS offered 20% of its shares to the public, meaning the McDaniel family’s Outlook Limited vehicle retains approximately 80% of the company; the public free float is roughly 20%. Founding director David McDaniel passed away on 2 July 2025.

Who runs it

Allan McDaniel serves as Managing Director, having taken over from his father, co-founder David McDaniel. Stephen Todd was appointed Chairman of the Board in August 2021.

Kelli McDaniel-Muschett serves as Deputy Managing Director, and Marjorie McDaniel holds the roles of Director, Chief Administrative Officer, and Company Secretary. A dedicated CFO title is not disclosed in available sources; the annual report carries the signatures of Allan McDaniel and Marjorie McDaniel.

The money, in plain words

SOS posted revenues of J$1.87 billion (~US$11.9 m) for the year ended December 2025, edging out the J$1.84 billion achieved in 2024 — a 1.6% gain (our calculation) that represents the company’s second-highest annual revenue ever. Pre-tax profit, however, fell 35% to J$160 million (~US$1.02 m) from J$246 million in 2024, squeezed by lower gross margins and direct storm costs.

On a trailing basis, SOS keeps about 10 cents of profit from every dollar of sales — a net profit margin of 10.1% — and for every dollar owners have put in, it earns back about 12 cents a year, a return on equity of 11.9%. Both metrics have pulled back from a peak of ~14.7% net margin and ~28.8% return on equity recorded in FY2022.

Shareholders currently receive a dividend yield of approximately 1.25%.

What it is doing now

SOS lost its entire Montego Bay inventory to Hurricane Melissa yet still recorded its second-highest annual revenue, crediting surging export sales and a growing furniture line for the resilience. Export sales jumped 50%, and its Evolve furniture line rose 15%, from J$140 million to J$160 million.

The company also rolled out a new online sales platform that has started to generate meaningful business, marking SOS’s first serious move into e-commerce after six decades of showroom-led selling. The dual bet — exports and digital — is the clearest signal of where management wants to take the business next.

What to watch

• Storm recovery and insurance outcome. The Montego Bay inventory write-down crushed 2025 profits; how much, if any, is recovered through insurance will shape the 2026 result.
• Export momentum. SOS has already supplied furniture to markets across the Caribbean and into Miami; a 50% export jump in one year is striking for a sub-US$12 m revenue company — sustaining it will be the test.
• Leadership continuity. The passing of founding director David McDaniel in July 2025 closes a chapter; how the second generation consolidates governance matters to minority shareholders.
• Online sales traction. The new e-commerce platform is early-stage; if it scales, it meaningfully diversifies a business that has always depended on Kingston showroom foot traffic and corporate accounts.

This is news, not investment advice.