RIO DE JANEIRO, BRAZIL – Mexico could become the most prominent country in Latin America, outperforming Brazil, due to the fact that e-commerce reached 316 billion pesos (US$15.5 billion), over 2020, which represented growth of 81% compared to 2019, announced by the Mexican Association of Online Sales (AMVO).
In this context, AMVO’s general director Pierre Claude Blaise pointed out that Mexico has been the country posting the highest growth in Latin America since 2017 and worldwide in 2019.
“In value, the largest for eCommerce in the region is Brazil, but if we sustain the pace we had in previous years, in the next three years we will surpass this market, which will change the role of Mexico on the world map of eCommerce.”
Marcos Pueyrredon, president of the eCommerce Institute, said that should Mexico sustain its growth rate of recent years, it will be one of the main drivers of eCommerce in the future, and to achieve this it will require trained personnel.
Finally, he mentioned that China is the leading country concentrating 52.1% of sales in retail digital channels during 2020.
“It is a turning point in which we see how the penetration of this channel of commerce has accelerated between four and five months, which makes people assume a much more important role.”
Source: America Retail