RIO DE JANEIRO, BRAZIL - BMW AG projects to sell significantly more premium cars in Brazil this year as it expects Latin America's largest economy to emerge from the pandemic into a period of sustainable recovery.
The German automaker expects its sales in Brazil to increase 10% over 2019 figures as vaccination accelerates and the business environment improves. Year-to-date through May, BMW's sales were up 50% over the same period in 2020.
"We believe in a rebound and our strategy, guided by digitalization and customers, has shown results and gives us the confidence to remain in Brazil . . .