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Brazil: The Family Behind JBS Wants to Buy a Cement Empire

Key Points
J&F, the Batista family’s holding company behind JBS, is evaluating the acquisition of CSN Cimentos in a deal valued at R$10 billion (~$1.8 billion) including debt
The sale is the centerpiece of steelmaker CSN’s plan to raise up to R$18 billion (~$3.2 billion) and bring down net debt that has ballooned to nearly R$40 billion (~$7.1 billion)
CSN Cimentos is Brazil’s second-largest cement producer with 17 million tons of annual capacity across 13 plants, trailing only Votorantim

The Batista brothers are shopping for cement. J&F, the family holding company that controls JBS — the world’s largest meat producer — is in early-stage talks to acquire control of CSN Cimentos, according to people familiar with the negotiations cited by O Estado de S. Paulo. The deal would be valued at a minimum of R$10 billion (~$1.8 billion) including debt.

CSN Cimentos was offered to J&F less than a month ago. The company holds a 21% share of the Brazilian cement market and ranks second only to Votorantim Cimentos. Morgan Stanley and Santander are advising the sale.

Brazil: The Family Behind JBS Wants to Buy a Cement Empire. (Photo Internet reproduction)

Debt is driving the deal

The sale is the centerpiece of a deleveraging plan announced in January by Benjamin Steinbruch, CSN’s controlling shareholder. The steelmaker’s net debt has ballooned to nearly R$40 billion (~$7.1 billion), and its leverage ratio hit 3.14 times EBITDA at the end of September — a level that triggered credit downgrades from S&P, Fitch, and Moody’s since November.

Steinbruch’s plan aims to raise R$15 billion to R$18 billion (~$2.7–3.2 billion) through asset sales, including up to a 30% stake in CSN’s infrastructure division. The cement arm is viewed as the most liquid asset available.

How it would work

The proposed structure would spin CSN Cimentos into a new company, or “NewCo,” carrying a package of CSN’s debt. J&F would inject capital into the entity, diluting Steinbruch to a minority position. Market analysts estimate the cement business is worth eight times its EBITDA of R$1.3 billion (~$230 million), putting the enterprise value between R$10.4 billion and R$11.2 billion (~$1.8–2 billion).

The cement division generates annual revenue of around R$5 billion (~$890 million), roughly 11% of CSN’s total. It operates 13 plants across the Southeast, Northeast, and Central-West regions.

The Batistas keep expanding

For J&F, cement would be the latest in a rapid diversification push. In 2022, the family bought iron ore and manganese assets from Vale for $1.2 billion, creating LHG Mining. Last year they entered fertilizers with a potash mine from Mosaic for $27 million, and hold stakes in energy through Âmbar, including a share of Brazil’s Angra nuclear complex.

Neither J&F nor CSN commented on the report. The companies are targeting a signed agreement by the third or fourth quarter of this year. This is part of The Rio Times’ daily coverage of Brazil affairs and Latin American financial news.

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