No menu items!

NBA’s Strategy to Boost Popularity in Latin America

(Sponsored) Look at any of the major leagues in US sports, and you’ll see that all are looking to expand their global presence.

Football sees India and China as countries with huge potential, and baseball has its sights set on Japan.

Basketball is no different, except that one of its main points of focus is much closer to home.

With a population of over 667 million people and a huge enthusiasm for other sports like soccer, Latin America is a. . .

To read the full NEWS and much more, Subscribe to our Premium Membership Plan. Already Subscribed? Login Here

Check out our other content