By Doug Gray, Senior Contributing Reporter
RIO DE JANEIRO – Set up in 2005 by Dutch entrepreneurs Sebas Van den Ende and Lucille Holtel as a consultancy firm, Real Alliance has grown in five short years to become responsible for some of the largest trade shows of their kind in Latin America, and with huge construction and development plans across Brazil during the next decade, they are well placed to reap the benefit of this rapidly expanding sector with two major events this year.
With the 2014 World Cup and 2016 . . .